AI engines that identify and describe your brand accurately.
An AI assistant only recommends brands it can identify with confidence. AI optimization (AIO) structures the data about your brand, your website and your digital presence so ChatGPT, Gemini, Claude and Perplexity recognize who you are, what you offer and who you serve, and communicate it correctly.
Talk to the senior teamAn accurate representation of your brand in AI engines, with the information they need to recommend it.
Part of Earned media →What's included
- Audit of how ChatGPT, Gemini, Claude and Perplexity describe your brand (errors, outdated information, confusion with other brands)
- Consistent information across Google Business Profile, LinkedIn, directories, marketplaces and public profiles
- Structured data for your organization, products and services
- llms.txt file and site access for AI crawlers
- Catalogs and product listings ready for AI-assisted shopping searches
- Correction of inaccurate information in the sources AI models consult
Frequently asked questions
How is AIO different from AEO and GEO?
AEO and GEO optimize content so AI cites it as an answer. AIO structures your brand's data and identity so AI recognizes it. They are complementary, which is why we combine them with SEO in a single discovery strategy.
If ChatGPT describes my brand incorrectly, can it be fixed?
The answer cannot be edited directly, but the sources behind it can: your website, your profiles, directories and media. Correcting them changes the information the models use.
Does AIO work for small and mid-sized businesses?
Yes. A mid-sized company with consistent information can outperform larger brands with scattered data in visibility.